Site Selection
Market strategy, broker direction, site sourcing, tours, financial review, LOIs and deal negotiation.
Learn more →Fractional Development and Project Management Consulting Company
Full-lifecycle support for franchise brands, multi-unit operators and developers—from growth strategy to successful opening.
Full lifecycle support
Get senior-level execution without the cost or delay of building an internal department. E=MC² brings the process, judgment and relationships to keep growth moving.
Market strategy, broker direction, site sourcing, tours, financial review, LOIs and deal negotiation.
Learn more →Due diligence, permitting, design coordination, budgeting, procurement and construction oversight.
Learn more →One accountable lead coordinating every workstream from signed agreement through successful opening.
Learn more →Why E=MC²
Local brokers are essential partners for market knowledge, property sourcing and deal execution. E=MC² works alongside them while representing the brand across the complete path to opening.
Every opportunity is evaluated through the connected lens of market strategy, real estate, financial performance, operations, design and construction—then managed with one accountable lead coordinating the people and milestones.
See the experience behind the approach →Build the growth strategy, select local partners and keep sourcing aligned with brand criteria.
Connect demographics, economics, operations, design feasibility and construction realities before committing.
Coordinate franchisees, brokers, landlords, legal, design, construction, marketing and operations.
See the platform in action
E=MC² clients receive a shared project workspace that turns agreements, checklists, deadlines and communication into one clear path to opening.
Explore the example project →✓Due diligenceN. Minnis · Aug 7Completed
✓Title objectionsLegal Team · Aug 11Completed
✓Permit issuanceAug 22, 2026Due soon
✓Construction startSep 8, 2026On track
Review before applyingThe system reads searchable agreements, identifies matching dates and clauses, then lets your team approve every result.
Manage site investigation, LOI, PSA, due diligence, design, permitting, construction, vendors and opening in one accountable workflow.
Upload a searchable PSA, extract the critical dates, review the source language and populate the project milestone timeline.
Track prospects and deal terms, then transition executed leases into milestone control and a living lease checklist or abstract.
open locations
Experience that compounds
Nate Minnis helped guide Smalls Sliders from 7 to 53 open locations, executing more than 100 leases across 20 states in three years.
Meet Nate →Selected experience
Experience across restaurants, fitness, wellness, beauty, pet services and youth concepts—from field operations and store openings to national development leadership.
Led corporate and franchise development, executed 100+ leases or purchases across 20 states, led design and construction, and built processes across the path to opening.
Managed an average of 75 deals and 20 states annually, developed 100+ markets, coached franchisees and coordinated every function from real estate through opening.
Managed 195 store openings, supported construction, operations and marketing, and trained more than 1,000 employees—creating a practical foundation for every development decision.
Who we help
Build a scalable development function before you are ready for a full internal team.
Turn signed development commitments into a disciplined, executable pipeline.
Evaluate opportunities, coordinate conversions and move complex projects forward.
Ready to move?